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Super. Natural. British Columbia.spacer
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Corporate Information

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  • Tourism British Columbia is recognized as a leader in tourism marketing and development, responsible for marketing the Super, Natural British Columbia® brand to the world.
  • Tourism BC's mandate has been to promote development and growth in the tourism industry, to increase revenues and employment throughout British Columbia, and to increase the economic benefits for all British Columbians.
  • Tourism BC works closely with British Columbia's tourism industry to promote and develop tourism throughout the province and to ensure the continued long-term growth and prosperity of BC's more than $13 billion industry.
  • Tourism BC markets British Columbia as a preferred travel destination to consumers and the travel industry through a variety of joint marketing and promotional campaigns in key markets around the world.  
  • For more information about Tourism BC, visit www.tourismbc.com.